New Look Eyewear Inc. announces the opening of its 68th store following the acquisition of Centre de la Vision R.F. in Drummondville

Montréal, Québec, December 12th, 2011:  New Look Eyewear Inc. (TSX: BCI) (“New Look”), announced today the acquisition of Centre de la Vision R.F. Inc. operating an optical clinic located in Drummondville (Québec). Following this acquisition, the clinic becomes the 68th corporate store and is the second one serving the Drummondville area under the New Look banner.

Martial Gagné, President of New Look, commented; “We are pleased to welcome Doctor Laflamme and his associates of Centre de la Vision RF within New look’s professional team. They are recognized as outstanding professionals in their local community.

This acquisition represents the fifth addition to New Look’s network realized this year after Sorel, Sept-Îles, Cap-de-la-Madeleine (all three in Québec), and St. Laurent Center in Ottawa and is part of our aggressive growth program in Québec and Eastern Ontario.’’