
Wear the Change
Sea2See frames are made with 100% recycled marine plastic and are available exclusively at New Look. Each pair of glasses removes 10 kg of plastic waste from the ocean.
Choose a frame that reflects your convictions.


The wave of change you’ve been waiting for

The wave of change you’ve been waiting for

Glasses don’t change the world, the people who wear them do. At New Look, we are committed to reducing our ecological footprint and to continuing our commitment towards being always more environmentally conscious and focused on sustainable thinking.
Be the face of change and choose a frame that does not compromise on quality, style and the environment.

How can wearing glasses save the oceans?
The process


Step one
Plastic waste is deposited in 27 Spanish ports & 10 coastal areas of Ghana.

Step two
500 kg of plastic waste is being collected daily.

Step three
The waste is sorted by hand and 90% of the pickup will be recycled.

Step four
Recycled plastic is sent to Italy to be transformed.

Step five
The frames are being manufactured manually by craftsmen hands in Segusino, Italy.

Step six
Sea2See frames have travelled for miles, from the ocean to your eyes.